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Marketing Program
Marketing Program
Marketing Program
Vendor Name
*
Vendor Number(s)
*
Include ALL vendor numbers that apply to this vendor.
This form is
First submission
Replacement
Addition
Which Exclusive Brand's items does this vendor represent?
Include ALL that apply, ie Villa Frizzoni pasta, Katy's Kitchen croutons, etc.*by default, foodshow booths for E-Brand vendors are E-Brand booths. Vendor branded booths must be separate.
Category Manager (s)
*
Broker Contact
Is this vendor represented by a broker? If yes, which broker?
Broker Contact Name
Broker Contact Phone #
Broker Contact Email Address
Manufacturer Contact Name
Manufacturer Contact Phone #
Manufacturer Contact Email Address
Foodshows
Moab, February 24, 2015
Dixie, March 11, 2015
BIG show, May 19-20, 2015
Sun Valley, ID September '15
Winter show, November '15
Vendor packet will be sent two to three months in advance by Jazmynn Pok, jpok@nicholasandco.com. Vendor negotiations are MANDATORY for all vendors. Vendor negotiation login and information will be sent from showsupport@dataconnectcorp.com
Sales Meetings
January 15, 16 (Slam Dunk)
March 19, 20
June 4, 5 (EBrand Promo)
July (Bill Bucks part 1)
September (Bill Bucks part 2)
November
In the Jan meeting, will the vendor be participating as:
Meal Sponsor
Sales Expo
15 minute Round Robin training
"No-show" participant
For the January meeting, which meal will the vendor sponsor?
Breakfast
Lunch
Dinner
In the March meeting, will the vendor be participating as:
Meal Sponsor
Sales Expo
Prime-time training
"No-show" participant
For the March meeting, which meal will the vendor sponsor?
Breakfast
Lunch
Dinner
In the June meeting, will the vendor be participating as:
Meal Sponsor
Sales Expo
15 minute Round Robin training
"No-show" participant
For the June meeting, which meal will the vendor sponsor?
Breakfast
Lunch
Dinner (Truck ROADeo week, limited access to kitchen)
In the July meeting, will the vendor be participating as:
Meal Sponsor
Sales Expo
15 minute Round Robin training
"No-show" participant
For the July meeting, which meal will the vendor sponsor?
Breakfast
Lunch
Dinner
In the September meeting, will the vendor be participating as:
Meal Sponsor
Sales Expo
15 minute Round Robin training
"No-show" participant
For the September meeting, which meal will the vendor sponsor?
Breakfast
Lunch
Dinner
In the November meeting, will the vendor be participating as:
Meal Sponsor
Sales Expo
15 minute Round Robin training
"No-show" participant
For the November meeting, which meal will the vendor sponsor?
Breakfast
Lunch (includes monetary donation)
What type of promotion or incentive will the vendor offer at Jan sales meeting?
Participation in Slam Dunk
Offer a spiff
Slam Dunk-points are assigned based on movement. Vendor will select items. Spiff-Vendor will offer monetary incentive that DSRs will earn for every case sold. Vendor selects items and incentive amounts.
All vendors participating in the March sales meeting must offer a Spiff
Okay, vendor will offer a spiff.
What type of promotion or incentive will the vendor offer in the Maymeeting?
Participation in the Ebrands Promotion
Offer a Spiff
Only Ebrand and Insider vendors and items can particpate in the Ebrands Promotion. Ebrands Promotion-points are assigned based on movement. Vendor will select items. Spiff-Vendor will offer monetary incentive that DSRs will earn for every case sold. Vendor selects items and incentive amounts.
What type of promotion or incentive will the vendor offer?
Participation in Bill Bucks promotion (Aug - Sept)
Offer a spiff
Bill Bucks-points are assigned based on movement. Vendor will select items. Spiff-Vendor will offer monetary incentive that DSRs will earn for every case sold. Vendor selects items and incentive amounts.
What type of promotion or incentive will the vendor offer?
Participation in Bill Bucks promotion (Oct - Nov)
Offer a spiff
Bill Bucks-points are assigned based on movement. Vendor will select items. Spiff-Vendor will offer monetary incentive that DSRs will earn for every case sold. Vendor selects items and incentive amounts.
All vendors participating in the November sales meeting must offer a Spiff.
*
Vendor will offer a Spiff.
Spotlight (double points for one week)
In Slam Dunk promo
In Ebrand promo
In Bill Bucks
None
Customer Reward Flyer
January (earn points Feb & Mar)
March (earn points April & May)
May (earn points June & July)
July (earn points Aug & Sep)
September (earn Oct & Nov)
FoodTrends Advertisement
Quarter one, Spring
Quarter two, Summer
Quarter three, Fall
Quarter four, Winter
Vendor represents an Ebrand or is an Insider
Yes
No
Ebrand and Insider
Vendor agrees to send ad with the following specifications.
o Half page advertisement o 8.5” x 5.5” - trim size - Horizontal o 4.25” x 11” - trim size - Vertical o Add 0.25” on each bleeding edge o 0.25” - live margin
Ad specifications
Vendor agrees to send ad with the following specifications.
o Quarter page advertisement o 4.25” x 5.5” - trim size o Add 0.25” on each bleeding edge o 0.25” - live margin
Golf Tournament Sponsor
Vendor must provide a raffle prize worth $100 or more.
Vendor will have one golf spot at the tournament.
Yes
No
New Item Introduction
at Sales Meeting expo
at BIG show
Additional Opportunities
Internet Advertising
PowerSell Wallpaper
Will-Call Sampling
Preference of season or month for will-call sampling date?
Funding Information
Method of Payment:
Check
Deduct
Credit Memo
Payment frequency:
Notes and Comments
Vendor will fund the following above and beyond their current Nicholas Program:
Customer allowances
Salesman spiffs
Donations
Food Show Samples
DSR/Customer samples
*** Note donations, DSR/Customer samples will need email authorization before we pull product.
Notes and Comments
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